In 2024, there was an incredible shift in my homeland, the Czech Republic. For years, hookah tobacco was very expensive in this country. The choice of brands was low, and the black market flourished. The main reason for this was the high excise duty. Globally, it’s unusual to see excise taxes lowered or adjusted to benefit both consumers and the state, but that’s exactly what happened here! Tobacco became cheaper,…

To present the economic process to the ordinary individual in an understandable way, people have come up with various non-standard indicators — for example, the Big Mac index. We, Fedotov Group tobacco consulting agency, decided to calculate our index — the Adalya index. There is the ratio of the average country salary and the Adalya 50 gram pack average cost. Simply put, how many packs of Adalya on average can…